ZeptoLab was founded in 2008 by Semyon Voinov, and Efim Voinov. They entered the mobile game market with the release of Parachute Ninja. It met heavy praise from critics and reviewers, and was priced at $0.99 upon launch. In October, they released Cut the Rope. Since then, it has been downloaded over 100 million times, and even received a sequel, Cut the Rope: Experiments.